STORE RANKING｜26.01.18

This week in Omotesando, the pieces people found themselves “reaching for.”

The scent of the season, a passing mood, and the feeling of today’s spirit from the ground up.
and the moment someone’s hand touches one, the atmosphere shifts just a little.
We gently picked out the pieces that had shown that kind of character,
Here’s our ranking.

The ranking presents the items most often chosen in-store, starting with the most popular.
Take a look.

26.01.18

With temperatures a little milder than usual for this time of year, we saw many customers seeking more depth in their outfits. It was a week when interest in pieces that make layering fun rose even further.

One standout was a leather down vest for adults who wear substantial warmth with ease.
Beautifully defined diamond quilting harmonizes with the lustrous texture of premium, lightweight lamb leather, while the high-quality down inside delivers remarkable warmth and comfort. It layers naturally over everything from long-sleeve tees and shirts to sweatshirts and leather jackets, and its versatility lets it take center stage or complement the rest of an outfit, earning it wide support.

This week, Okayama-Kojima selvedge denim crafted by local artisans also drew quiet attention. Based on vintage clothing from the 1950s, it was analyzed and recreated thread by thread, using 13-ounce selvedge denim made primarily from American cotton. The deep indigo, achieved without adding black, and the hand-finished fading and distressing create a richly textured look that feels as though it has aged over time.

This week, too, we’re presenting the items most often chosen in-store as a ranking.

More than the result of something “selling,” it’s the time it was “chosen.”

The reasons always pass quietly, guided by the heart.

I think that’s what making a genuine choice is all about.

Once again next week, what you bring with you,

We’ll keep gently listening to the wind and our moods.