
STORE RANKING|26.02.03
This week, the items that people in Omotesando found themselves “picking up.”
The scent of the season, a passing mood, and the feeling of today’s vibe from the ground up.
The moment someone’s hand touches an item, the atmosphere shifts just a little.
We gently picked out the items that showed us that side of themselves,
Here’s our ranking.
The ranking introduces items chosen most often in-store, in order from highest to lowest.
Take a look.
26.02.03
It was a week when we heard many people seeking both a substantial look and lightweight comfort.
Among them, the item that drew attention in the rankings was a MA-1 jacket with a minimalist, substantial look.
Premium sheepskin leather on the body pairs with nylon sleeves, bringing urban refinement to a classic military silhouette through the contrast of different materials. The lining uses lightweight Thinsulate insulation, renowned for its excellent warmth. It was a week in which an item featuring understated details won strong support, including two-tiered ribbing at the collar and cuffs and a subtle leather Dialog logo patch on the back.
This week, too, we’re presenting the items most often chosen in-store in ranking format.
More than the result of something being “sold,” it’s that there was a moment when it was “chosen.”
The reasons always pass quietly, guided by the heart.
I think that's what making a real choice looks like.
Once again next week, what you bring us,
We will quietly listen to the wind and our feelings.